In a bold move to redefine the luxury wellness landscape, Kerzner International has introduced its pioneering Siro brand to Europe with the opening of Siro Montenegro, nestled in the picturesque Porto Montenegro marina in Tivat. This marks the first purpose-built Siro property and follows the recent inauguration of Siro One Za’abeel in Dubai earlier in 2024. Designed for active individuals seeking to elevate their lifestyle, Siro encapsulates a transformative wellness experience grounded in five fundamental pillars: nutrition, fitness, sleep, recovery, and mindfulness. The Montenegro hotel takes advantage of its stunning Adriatic coastal location combined with the rugged beauty of Mount Vrmac, a well-liked hiking destination, to offer guests not just a stay, but a comprehensive health-focused retreat enriched with invigorating natural surroundings.
The heart of Siro Montenegro is its expansive 1,600-square-meter fitness lab situated on the first floor. This state-of-the-art space is a treasure trove of fitness innovation, featuring a climate-controlled 25-meter swimming pool with a retractable roof that invites guests to swim under the sky or in climate-perfect conditions year-round. Multiple specialized training zones and studios cater to diverse exercise regimes, from high-octane HIIT and Hyrox sessions to boxing classes led by professional boxer Ramla Ali. The unique "Experience Box" studio stands out as a hub of dynamic fitness offerings, including suspension training and exclusive masterclasses helmed by Team Siro ambassadors such as those inspired by AC Milan's approach to functional fitness. Complementing these vigorous activities are spaces dedicated to reformer Pilates, performance training, and mindfulness practices including yoga, meditation, and breathwork, all designed to foster a balanced mind-body connection in an energizing setting.
Recovery plays a crucial role in the Siro ethos, materializing most prominently in the hotel’s dedicated recovery lab. A beacon of cutting-edge wellness technology and spa excellence, the lab offers an impressive suite of services aimed at accelerating recovery and enhancing physical performance. Visitors can indulge in treatments using Proverb skincare products, relax in the sauna, or unwind in the recovery lounge that features a Himalayan salt wall known for its purported respiratory and skin benefits. Recovery pods integrate multi-sensory mindfulness therapies with visual stimuli, scent infusions, and heat therapy, creating a deeply restorative environment. The lab’s menu is comprehensive, offering everything from traditional massage and physiotherapy to technologically advanced options like electrical muscle stimulation (EMS), full-body red light therapy, compression therapy, and percussive therapy – each designed to optimize rehabilitation and physical readiness.
Nutrition, the cornerstone of holistic wellbeing, is thoughtfully woven into Siro Montenegro’s culinary offerings. The property introduces two distinct food and beverage concepts: Siro Table and Siro Social. Siro Table serves up a balanced menu inspired by Mediterranean specialties, renowned for their heart-healthy, fresh ingredients, ideal for guests focusing on nutrition and wellness goals. For a social yet health-conscious experience, Siro Social offers a rooftop haven where guests can enjoy low and no-alcohol cocktails complemented by organic and natural wines alongside tapas, encouraging mindful socialization. Supporting this lifestyle is the Refuel Bar, a grab-and-go facility stocked with customizable shakes and wholesome snacks, perfect for replenishing energy between workouts or recovery sessions. This tailored approach to nutrition supports the dynamic lifestyles of Siro's guests, emphasizing that wellness and enjoyment can go hand in hand.
Siro Montenegro does not only cater to traveling wellness enthusiasts but also reaches out to local residents by providing flexible membership packages. These memberships grant access to the fitness and recovery labs, hydrotherapy facilities, and a robust timetable that includes over 50 studio classes weekly, personal training sessions, and comprehensive body composition analysis. This inclusivity encourages community engagement and fosters a local culture centered on health and vitality. Globally, Kerzner’s ambitious vision for the Siro brand is expansive, with a goal of establishing 100 Siro hotels worldwide. Upcoming properties are already planned in Japan, Mexico, and Saudi Arabia, promising to bring the unique Siro experience to diverse cultures and climates. Zoe Wall, Vice President of Siro and Wellness at Kerzner, has articulated these plans and the brand’s synergy with Kerzner’s prestigious One&Only portfolio, emphasizing a future where wellness and luxury coexist seamlessly across the globe.
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